Hello!
It’s Melissa here with your weekly workshop.
Jane Austen mastered the art of sharing complex character narratives through a single medium—the novel. As modern creators, we face a different challenge: telling our stories cohesively across multiple platforms while maintaining our authentic voice and brand identity.
Content can become a scramble quickly. But it doesn’t have to with the proper strategy.
This week's workshop focuses on developing your Cross-Platform Content Map—a strategic approach to sharing your book or creative business story across various channels without fragmentation or burnout.
Recent platform algorithm changes have made it clear: consistency across channels is being rewarded, but simply cross-posting identical content is not favored. The most successful authors and creatives are those who adapt their core message to suit each platform's unique environment while maintaining a cohesive narrative.
As Jane Austen wrote in Emma, "Seldom, very seldom, does complete truth belong to any human disclosure." Each platform shows a different facet of your story—but together, they should reveal a complete picture of your creative brand.
What You'll Learn in This Week's Workshop
The Core Story Framework: Identify the essential narrative at the heart of your book or creative business
Platform Translation Techniques: Adapt your story for different environments without losing its essence
Content Repurposing Strategies: Turn one piece of content into multiple platform-specific assets
Consistency Checkpoint System: Ensure your brand voice remains recognizable across all channels
Listen to this episode with a 7-day free trial
Subscribe to The Austen Pathway to listen to this post and get 7 days of free access to the full post archives.
